Very Peri // How to incorporate the Pantone Colour of 2022 in an ethical wardrobe
Periwinkle : very peri
Incorporate some of this year’s predicted favourite colour into your ethical wardrobe.
In perhaps a surprising choice, Pantone have released their prediction for the world’s favourite colour of 2022. Very Peri is a vibrant and confident periwinkle purple-blue.
It’s a not-so-serious colour, and maybe that’s exactly what we need right now,
as a refreshing burst of positivity.
So if you are in need of a few items to add your ethical wardrobe, here are our picks for vegan and fairly made fashion pieces inspired by this gloriously happy colour…
1. Fleet London
The Periwinkle Blue Vegan Shirt is made from cotton poplin, sourced in accordance with Better Cotton Initiative guidelines. Fleet London is a menswear label focussing on well made shirts and boxer shorts. Items are designed in London and made in Portugal, Fleet London.
2. Mireia Playà
A boot which marries comfort and style, the Edita boot is fairly made in Spain, and has become a classic style for the brand. The lilac version is a limited release colour - and we love it for its sass.
3. Lionel the Label
Sustainably-aware swimwear, sewn in Australia with recycled content luxurious fabrics. In a move we applaud, Lionel the Label is about to further their waste-minimisation philosophy by the upcoming release of collections which are made to order only. We’d love to see the whole fashion industry move to this model!
4. Hackelia
Hand made in Ukraine from OEKO-TEX certified linen (itself woven from pure European flax in a European mill), this button up shirt is a classically timeless piece. Available in a myriad of colours, it’s this periwinkle blue that has caught our eye for its cool, fresh appeal. Especially when teamed with white linen.
PERIWINKLE AT THE BEACH
SEWN IN AUSTRALIA, THIS IS SWIMWEAR MADE FROM MORE ECO-AWARE FABRICS (WITH RECYCLED CONTENT).
ASHLEIGH TOP & JACINTA BOTTOMS, IN PERIWINKLE BLUE, FOR DAYS FILLED WITH HAPPY SUNSHINE.
“As we move into a world of unprecedented change, the selection of PANTONE 17-3938
Very Peri brings a novel perspective and vision of the trusted and beloved blue color family,
encompassing the qualities of the blues, yet at the same time with its violet red undertone,
PANTONE 17-3938 Very Peri displays a spritely, joyous attitude and dynamic presence that
encourages courageous creativity and imaginative expressions.”